Temporary retail signage, POP promotional displays, sale signs and banners are all projects that may only be in place for a short time but need to be extra eye-catching to drive footfall. Social distancing and safety signs, too, need to attract attention – they're not doing their job otherwise.
Punchy colours, stylish designs and text that is easy-to-read are all essential elements for making an impact in a busy street or shopping centre, to entice potential customers off the pavement and into the store. Signs, no matter the design, need to be durable and of high quality.
Below are just a few examples of how Roland DG print technology can be used for effective display signage, both short-term and long-term.
Wide Range of Retail Signage Solutions
Whether your customers are looking for a winning window display for a season or need Point-Of-Purchase material that will be in place for just a few days, take a look at the high-volume IU-1000F UV-LED flatbed printer. This exceptional machine delivers the speed, colour reproduction and unlimited printing possibilities that will accelerate any print business. The photographic image quality, including natural skin tones, are a perfect fit for a fashion boutique.
Roland DG’s high-volume VersaUV flatbed printers are ideal for printing bold colours on an exciting array of materials, such as direct-printing onto corrugated polypropylene board for in-store sales promotions.
A-boards are an excellent way to grab people's attention as they're walking down the street. Replicate a traditional pub chalkboard sign, highlight an end-of-season fashion sale or simply announce a gallery is open to visitors with an A-board.
If you need to replicate brand colours and artwork, Roland DG’s eco-solvent printers with bundled software make it easy to achieve. Some also have integrated cutting functions and can offer an incredible colour gamut, from green and orange to white and metallic.
For banners that catch the breeze, check out Roland DG’s Texart range. This dye sublimation process is fantastic for durable soft signage and fabric banners, achieving amazing accuracy and colours with staying power on both temporary and permanent displays for indoors or outdoors.
There are lots of ways to produce stunning retail displays, shop signs and promotional collateral with just a few of the examples shown above.
What's the Best Printer for Your Retail Customers’ Needs?
If you need speed and volume, take a look at the IU-1000F UV-LED high-productivity flatbed printer that can take on most retail signage jobs with ease.
Roland DG’s award-winning TrueVIS printer cutters could be a good fit. Representing the next generation in print and integrated cut technology, they offer exceptional versatility and certifications by the industry's leading media suppliers.
The TrueVIS VF2-640 large format printer is a popular choice for print professionals working with clients in the retail sector or the Texart dye sublimation printers may meet your customers' soft signage needs?
To find out more about the best retail technology or solution for yourself or your retail customers, take a look at the Signage section on our website, or contact the Roland DG Team.